Founded by Ajeta Singh, Clutchcraft.in is driven by a deep commitment to preserving India’s rich textile heritage while making it relevant on a global stage. The brand works closely with skilled female artisans, empowering them through sustainable livelihoods, ethical production practices, and fair wages.

Clutchcraft.in offers retail collections, bulk orders, and custom-designed pieces, ensuring uncompromised quality, originality, and craftsmanship in every product. At its core, the brand stands for heritage, sustainability, and women-led empowerment, transforming traditional artistry into modern luxury accessories.

Clutchcraft.in is a handcrafted accessories brand that creates distinctive clutches and bags by blending traditional Indian textile arts—such as Ajrakh, Sambalpuri, and Kantha—with contemporary design aesthetics. Each piece is thoughtfully designed to be a statement accessory, suitable for everyday wear as well as special occasions.

Under the leadership of Ajeta Singh, Clutchcraft.in was born from a passion for Indian textiles and a desire to create meaningful fashion that tells a story. Ajeta envisioned a brand where age-old crafts are not just preserved but celebrated in modern lifestyles, allowing Indian heritage to travel beyond borders through thoughtfully designed accessories.